MASTER EXECUTIVE COACH · MELBOURNE · SHANGHAI · SINGAPORE

Result-oriented Executive Coaching for Tech Founders & Co-founders

Navigate uncertainty. Accelerate business. Elevate yourself.

We partner with ambitious Asian tech founders and co-founders who are building, scaling or reinventing their businesses amid unprecedented technological and market change.

No pitch, just insights.

Jackie Pan — portrait

350+

C-level leaders, SVP/VPs and high-potential directors coached

16

Countries, across Big Tech and Fortune 500

MCC

Master Certified Coach, International Coaching Federation

16 yrs

Sales & marketing leadership with full P&L accountability in MNCs

EN / 中文

Bilingual coaching across China, Australia, Singapore, USA

WORKED WITH LEADERS FROM

  • Google
  • Meta
  • Grab
  • Block
  • Pfizer
  • Roche
  • Bayer
  • Novo Nordisk
  • Novartis
  • Nestlé
  • Colgate
  • Dyson
  • Chanel
  • Accenture
  • Hilton
  • bp
  • Disney
  • + more

Who we work with

Ambitious Asian tech founders building, scaling or reinventing their businesses.

Founders, co-founders and CEOs of technology, AI or tech-enabled businesses

Singapore, China and Australia, with regional or global ambitions

Mandarin-speaking preferred, particularly leaders navigating global complex environments

Early-stage to scale-up, including experienced corporate leaders transitioning into entrepreneurship from 0-1

Intellectually curious, ambitious and open to being challenged

Committed to the business and the self — building something sustainable while transforming into a better leader and person

What they are facing

Being a founder has never been more exciting — or more demanding.

They need clarity, focus and energy.

Clarity to see what truly matters amid uncertainty, focus to direct time and resources toward the highest-impact priorities, and energy to sustain the demanding founder journey and committed actions. With all three, founders take more purposeful action, make better decisions, become better leaders and deliver better outcomes — building the business with greater confidence, purpose and momentum.

  1. Constant uncertainty

    AI is rewriting industries at extraordinary speed. New technologies, competitors and narratives emerge every week. Founders can easily become reactive — constantly consuming information while being more easily distracted from what actually matters.

  2. Founder loneliness

    The higher the stakes, the fewer people founders can speak with openly. Employees expect confidence. Investors expect results. Families always support but may not understand the contexts. Even co-founders cannot always be completely objective.

  3. Too many priorities, too little focus

    Product, customers, fundraising, hiring, technology, partnerships and operations all compete for attention. The challenge is often no longer working harder, but identifying the few decisions and actions that will create disproportionate impact.

  4. Business growth outpacing leadership growth

    As the business scales, founders must evolve just as fast. Without upgrading how they think, prioritise, delegate and lead, they can become the bottleneck — slowing decisions, limiting team ownership and constraining the next stage of growth.

  5. Performance at the cost of wellbeing

    Sustained uncertainty and responsibility can gradually drain energy, relationships and health. The goal is not simply to survive entrepreneurship, but to build something meaningful without losing yourself along the way.

The JPC Difference

Integrated Executive Coaching × Business Advisory

JPC combines personalized coaching, strategic thinking, and practical business advisory in one trusted partnership. Rather than separating the founder as a person from the business, we integrate and work with both.

Business PerformanceLeadership ImpactPersonal Wellbeing

As your confidential thought partner, sounding board, challenger and cheerleader, Jackie is dedicated to helping founders step out of the daily noise, see the bigger picture, challenge assumptions and translate clarity into action.

Think better. Decide better. Lead better. Build better.

Not by giving founders all the answers, but by helping them ask better questions, identify what truly matters and make high-quality decisions with greater clarity, conviction and sustainability.

Three Core Offers

STRATEGY CLARITY

From uncertainty to direction.

For founders at the beginning of the journey, entering a new chapter, or facing a major strategic inflection point. We help founders step back from the noise and clarify: Vision → Strategic Choices → Business Model → Priorities → Roadmap. The work may include clarifying the founder's long-term vision, identifying where to play and how to win, pressure-testing the business model, prioritising strategic bets, defining success metrics and translating ambition into a practical 90-day / 12-month roadmap.

Outcome: A clearer destination, sharper strategic choices and confidence about what matters now.

BUSINESS ACCELERATION

From strategy to sustainable growth.

For founders who have found initial traction and need to convert momentum into repeatable, profitable and sustainable growth. We work together on the founder's most important real-time business challenges — from product-market fit, customer acquisition and monetisation to team, execution, partnerships and scaling. The focus is not simply on doing more. It is on identifying the highest-leverage constraints and opportunities and ensuring daily decisions remain connected to the long-term vision.

Outcome: Greater focus, stronger execution and faster progress toward a scalable, sustainable and profitable business.

About Jackie

Founder & Master Executive Coach, JP Business Coaching & Consulting (JPC). Melbourne / Shanghai / Singapore.

Global Master Certified Executive Coach & Business Mentor, having partnered with over 350 C-level leaders, SVP/VPs, and high-potential directors from Fortune 500 and Big Tech across 16 countries in the past decade.

Before coaching, I spent 16 years in sales & marketing with full P&L accountability and team leadership in leading MNCs — Global Innovation Leader at Life-Space Group, Marketing Manager at Mars Wrigley, Head of Trade Marketing & Category for BEL Greater China, and Director of Trade/Customer Marketing at Mars Confectionery in Shanghai.

My values include integrity, customer-centricity, excellence and balance.

CERTIFICATION

Master Certified Coach (ICF) · Executive Coach with Marshall Goldsmith · Leadership Trainer with John C. Maxwell · Certified Facilitator · HBDI Assessor

EDUCATION

Positive Psychology, Harvard University (2025) · Professional Certified Coach (ICF PCC), International Coach Academy · MA & BA English Language and Literature, East China Normal University

ALSO COACHING WITH

LHH · UNICEF China · BetterUp

TOP SKILLS

Executive Coaching · Stakeholder Management · Career Transitioning · Business Consulting · Leadership Development

WHAT LEADERS ARE SAYING

"I highly recommend working with Jackie as an executive coach! With her sharp business acumen and thoughtful listening, she has helped me to translate complex challenges into clear and confident actions. She has been instrumental in strengthening my leadership capabilities and navigating complex organizational dynamics. I feel fortunate to be working with her!"

Jill Gardi — Vice President, TA & Launch Decision Science, Immunology and CVM.

"It was a great pleasure to work with Jackie in the past few months. She has a strong capability to connect with people, ask provoking questions and drive insights. I found myself equipped with more clarity and courage after each session, both from a personal development and a career perspective. Highly recommend Jackie to any individual or organization."

Cathy (Qian) Fang — VP & CFO, Mainland China, The Walt Disney Company.

"Very much recommend Jackie — her ability to pose thoughtful questions, 'pull' things out of me and enable me to consider my leadership in different ways was very much appreciated (and helpful!)"

Matt Conover — Divisional President, Global Production, RWS Global.

"I highly recommend Jackie as a BetterUp executive coach. Over six months, they helped me turn objectives as I landed in a new role into a clear strategic framework and KPIs that brought real alignment across my team and with senior leaders and even customers. Jackie also gave me valuable insights for time management and prioritisation, enabling me to focus on what matters most. The habits and clarity I gained continue to benefit my leadership and daily work."

Sam Prior — Sr. Director, Colgate-Palmolive.

"Jackie is a truly excellent executive coach. Whether I came to a session with a problem to solve or just to check in, I left with insights and direction — it astounded me how much I learned in every session. She has a deep well of experience to draw from, and a keen sense of people and leaders. I developed tremendous trust in her and respect for her advice and suggestions."

Charlotte Matthews — Executive, Building & Infrastructure Performance.

The JPC Promise

You don't have to navigate the founder journey alone.

A safe & confidential space to think.

A trusted partner to challenge you.

A sounding board for your toughest decisions.

And a partnership focused on both the business you are building and the person you are becoming.

Insights

Writing for tech executives and founders on influence, career growth and leading through the AI cycle. Published in Chinese.

Book your 45-minute Strategy Clarity Session.

Would you also want the advantage and exact playbook I used for coaching over 350 tech executives and leaders to achieve their ambitious goals at the highest level?

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BASED IN

Melbourne, Victoria, Australia — working across China, Australia, Singapore and the USA